Tag Archives: Bandcamp

Keeping up

One of the hardest parts of going it alone is juggling everything that has to be done to successfully go it alone – after all, why do you think managers, PR agents, and labels became such an integral part of the music industry?

I started a mailing list today, upon the realization that communicating on, say, Facebook doesn’t result in all that much connection. In fact, let’s face it – trying to promote yourself solely with social media can result in fatigue. People get sick of hearing about the same old thing over and over. Sure, you might convince someone via saturation to finally click that Bandcamp link, but I would imagine 80% of the time they scroll on by looking for the next political argument, cat video (my favorite!) or clickbait article.

Also, how do you encourage word of mouth if no one actually engages what you’re trying to share with them?

There are tons of articles on the subject, and lots of anecdotal information within each one. Perhaps the first step is simply taking a step at all, trying what’s available, see what actually works for what we are trying to engage people with.

Maybe the mailing list will work. I guess we’ll find out soon enough.

Advertisements

January 23rd, 2015: “Texas Can’t Have You Back” and Live Shows

https://beheretinnitus.bandcamp.com/album/texas-cant-have-you-back-single

This is up!

Forgive that I’ve not had enough coffee yet to toot my own horn very hard, or weave some tale of why this is Essential Listening, but I am definitely happy with it and I’m looking forward to putting the whole record out.

Also, February 7th at the beloved P&H Café in Midtown. Tony Manard, who played on “Texas” will be opening (and maybe another band…we’ll see).